A well-considered business logo design succinctly and accurately represents the promise, personality, and product of the organization. A logo serves as the face of a company, and getting it right makes all the difference in the world for achieving the recognition and marketing position you want.

If you’ve been working to revise your website content to improve its visibility on Search Engine Results Pages (SERPs) such as those generated by Google and Bing, then listen up.

People are always asking, “Why the high prices?” The majority of the time, potential clients have received price quotes from other web developers that, for the most part, are well over their budget.

It’s a tough question. One way your business can find answers is to examine research in social psychology.

Every successful entrepreneur eventually comes to the point where they have to quit their day job to focus on their own business. Before you decide to take that big leap, make sure that you take steps to prepare yourself for your journey ahead.

Many small businesses make mistakes, and smart entrepreneurs will learn from the mistakes of others. With that in mind, we have compiled a list of some common mistakes that small business owners often make….

It was probably late 2010 when businesses suddenly realized the potential power of social media, for promoting their services and products, for engaging with prospective customers and clients and for building brand awareness.

All business owners like to believe that their business is in someway unique or unlike any other business. At its core though, how different are small businesses really?

Do you want your small business to enjoy a higher profile, greater success, more engaged employees, and increased profitability in 2013? For a better business in the New Year, begin by making resolutions to improve in the 10 areas below.

Do increased profits sound good to you?

The Institute of Customer Service has conducted research showing that companies with a reputation for service excellence have on average a 24% higher net profit margin than same-sector rivals.